Founder, Richard Warring
Richard brings formal education and over 3 decades of career experience in Design, Marketing, and Management, to reach millions in raising awareness, increasing market share, and much more, locally, nationally, and internationally.
His experience includes:
- Local, national, and transnational campaigns
- Building the marketing and business backbone of large organizations
- Branding, and re-branding that spanned programs, products, and service lines, media (paid, owned & earned);
- Marketing communications and research platforms;
- Award-winning digital solutions
Tracey McBride
Tracey has 20+ years of experience in tourism, economic development, culture, heritage, media, and public relations across Canada. She’s led teams in Ontario, Saskatchewan, Alberta, British Columbia, and the Yukon.
Projects include:
- Sustainable destination development frameworks;
- Regional, provincial and territorial marketing plans and communications strategies;
- Strategic and operational plans;
- Cultural and tourism policies;
- First Nations/Metis Tourism Development and Marketing Initiatives;
- Expanded tourism products, festivals, conferences, and sports market management;
- Media Relations and Partnership Training for Tourism Market-Readiness.
Ruth French-Schultz
Ruth has owned, managed and conducted tours in the Niagara Region. A skilled market researcher with work on areas outside of Niagara. She traveled with officials from St. Catharines to Finland to present the tourism, wine and entrepreneurship opportunies within Niagara to government and tourism partners. Ruth managed a staff of 15 part-time and 3 full time employees, she designed a “Tour Guide” procedure manual and a “Chauffeur” procedure manual to guide staff.
Lidiya Warring
Lidiya has vast international experience in PR, having worked in Europe with the International Finance Corporation, a member of the World Bank Group. An avid and talented photographer, Lidiya also enjoys organizing events and design.